Woody
Intensity ●●●○○
This reed diffuser uses a vegetable glycerin base — not alcohol, not mineral oil. The result: slow, continuous diffusion that lasts 6 to 10 months in a room up to 150 sq ft. High-density polyester reeds never saturate, so flipping is never needed.
100ml
6–10 months
No flipping
Grasse fragrances
Refillable
Learn more about how our diffusers work →
Top Bergamot · Elemi
Heart Labdanum · Iris
Base Cedarwood · Vetiver · Musk
Bergamot arrives first — luminous, slightly resinous, the kind of citrus that feels northern rather than Mediterranean. Elemi adds a transparent, almost resinous freshness that keeps the opening airy while hinting at the depth to come. Together they form an introduction that is clean without being cold.
Labdanum is the soul of this diffuser. The resin of cistus rock rose, harvested from the Mediterranean scrubland, it carries warmth in a way that is geological rather than sweet — amber without the confection. Iris balances it with cool, powdery elegance, the two notes settling into one of the most timeless accords in perfumery.
Cedarwood and vetiver anchor everything. Dry, slightly smoky, with the mineral quality of earth after rain. This is a diffuser for spaces that feel considered — a study, a reading room, anywhere that deserves something with weight.
How to use
Place on a stable surface away from direct sunlight and air currents. Insert 4 reeds. The vegetable glycerin base diffuses slowly and continuously — no flipping needed, ever. When the bottle is empty, refill with our 250ml Reed Diffuser Refill.
Why LUVO
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Vegetable glycerin base — not alcohol, not DPG. Slower evaporation, longer life.
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6 to 10 months in a room up to 150 sq ft with 4 reeds.
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High-density polyester reeds — no flipping, no re-saturation needed.
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Fragrances from Grasse, France — the world standard for fine perfumery.
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Refillable — keep the vessel, refill with the 250ml format.
- Handcrafted in Montréal.
No alcohol·No phthalates·No parabens·Vegetable glycerin·Made in Montréal·Refillable
